Back to overview

Heineken Brazil

Heineken Brazil, beer bottles, top-down leadership, zero incidents possible, sustainable safety culture, case study, improve workplace safety, safety training programme, case study, occupational safety, SafeStart, SafeStart International, safety habits, workplace safety, occupational safety, improve safety culture, boost safety awareness, reduce human failure, reduce injuries, injury reduction, reduce accident rates, improve company figures, prevent critical errors, implement a positive culture change at your company, promote employee engagement, boost employee commitment, 24/7 safety, safety round the clock, being safe 24/7, safe behavioural patterns, learn safe behaviour, acquire universal safety skills, safety skill for families, safety skills for children, safety skills for everyone, safety training for employees, safety for the whole company, safety training for kids, improve operational efficiency, improve quality, safety-related habits, safety-related behaviour, risk patterns, ensure high performance, critical states, critical decisions, critical errors, how injuries occur, how to prevent injuries, how to prevent accidents

Headquartered in Amsterdam, Heineken is the second-largest beer company in the world. In 2012, accident rates were already low at its Brazilian unit, but the company felt it could operate with a dramatically improved level of work-related accidents – a goal it set about reaching with the help of SafeStart.

SafeStart at Heineken Brazil

Heineken’s strategy focused on workers’ behaviour right from the start, encouraging them to pay attention to the interplay of mental states and errors.  The result was an 85 percent reduction in accidents from 2012 to 2014.

Content data

  • Writer: SafeStart Brazil
  • File type: PDF
  • Length: Four pages
  • Size: 1.4 mb

 

Follow this link to read the case study
  • For more information see our privacy policy.

  • This field is for validation purposes and should be left unchanged.